Prime Fitness


Prime Fitness is a newly opened VIP personal training studio located in the heart of the French Concession. Providing an elegant and comfortable environment, Prime is a uniquely balanced facility designed to provide ruthlessly effective training in a five star environment. Focusing on one-to-one customized training, Prime offers its members the best recipe for getting in and maintaining physical condition by combining its rigorous training methodologies with the best nutritional products in the market.

The design concept, created by Dariel Studio, has been developed to support and strengthen the key values of this one-of-a-kind fitness center. Different from most of the commercial gyms, Prime freed itself from the latest exercise machines to come back to basics by focusing on primal movement patterns. The design has been conceived to reflect this simple scheme, conveying natural feelings while paying homage to the human body.

Aera: 70 SQM

Completion Date: January 2013

Press release (PDF)